Yugen is a ceremonial grade matcha from Marukyu Koyamaen, recognised for its layered flavour and depth within the house’s range. It presents as an intense emerald green powder with a bright grassy fragrance supported by subtle nutty notes.
The flavour opens soft and creamy, led by earthy sweetness reminiscent of cacao. As the cup develops, brighter vegetal tones emerge alongside savoury nuttiness. Astringency remains low, with mild bitterness and gentle waves of tartness appearing toward the finish. Compared to Aoarashi, Yugen carries a more assertive matcha character, and offers greater depth and sophistication than Isuzu.
Its vivid green colour holds exceptionally well in baked goods, making it a strong choice for pastry and confectionery applications. The layered profile also performs confidently in matcha lattes, particularly for those who prefer a richer, more expressive matcha.
The name Yugen, meaning Mysterious Profundity, reflects the traditional Japanese aesthetic concept of subtle depth and complexity. True to its name, this blend reveals evolving layers with each sip rather than presenting as a straightforward expression.
Marukyu Koyamaen, founded in 1704 and based in Uji, Kyoto, remains one of Japan’s most established tea houses with long standing ties to tea school traditions.
Best suited for
- Usucha preparation
- Matcha latte preparation, holds structure with milk
- Dessert applications - matcha affagato, tiramisu, creme patissier
- Serve as warm usucha with red bean or peanut tang yuan (glutinous rice balls)
- Pairs well with chocolate desserts
Suggested preparation
Usucha | 2g whisked with 60ml water at 80°C
• For best results, sift before whisking and allow the tea to rest briefly after preparation for aromas to open.
Origin | Uji, Kyoto Prefecture, Japan
Producer | Marukyu Koyamaen
Storage | Keep airtight and refrigerated after opening
